Marketing Analyst

Навыки

• Airflow
• API (интеграции)
• Атрибуция
• CAC / CPA / CPL
• ClickHouse
• Когортный анализ
• dbt

О компании и продукте

• We are looking for a Marketing Analyst to empower our Performance team with deep-dive analytics and robust data infrastructure
• Adaptation – qualitative onboarding, we help to quickly and smoothly solve all problems. regularly collect feedback throughout the trial period
• Relocation – we offer a full package of documents for those who are ready to move to Montenegro, and we help with obtaining a residence permit. Prequel+ – premium access to the entire Prequel product

Задачи

• In this role, you will go beyond standard reporting to identify growth opportunities, analyze creative performance, and proactively drive the scaling of our User Acquisition
• We need a technical expert with advanced SQL and Python skills who is ready to manage the full data lifecycle — from building data marts in dbt to orchestrating complex workflows in Airflow
• You will play a key role in optimizing our iOS UA strategy through SKAN-based performance analysis and unit economics, turning raw data into a clear ecosystem of actionable insights
• Support the Performance team with analytics: cohort analysis, unit economics (CAC/LTV/ROAS), payback periods, and performance reviews of campaigns and creatives
• Perform ad/creative-level deep dives : identify creative burnout, campaign saturation, changes in the traffic mix, and the root causes of metric degradation
• Identify growth opportunities in user acquisition, proactively uncovering scaling possibilities and translating insights into actionable recommendations for UA/Growth teams
• Develop and maintain data marts and data layers in dbt
• Automate routine tasks for the analytics and UA teams
• Configure and maintain automated updates and calculations in Airflow (SLAs, retries, backfills, and alerts)

Требования

• At least 3 years of experience as a Data Analyst, with a minimum of 1 year focused on marketing analytics
• Strong understanding of mobile UA : funnels, cohort approach, attribution, creative and budget management, and interpreting metric dynamics
• In-depth knowledge of User Acquisition on iOS , including traffic structure, attribution models, and SKAN-based optimization
• Advanced proficiency in SQL (preferably ClickHouse or other analytical DWH) and the ability to build efficient data models
• Advanced proficiency in Python for analysis and automation (pandas, numpy, API integrations)
• Experience with dbt and/or readiness to quickly master it (modeling, incremental loads, testing, and documentation)
• Experience with Airflow or other orchestration tools: managing schedules, dependencies, retries, and alerting
• English, Russian language
• Нow we hire
• HR interview
• Hiring manager interview
• Final interview
• Reference check

Условия

• Professional development – paid training and courses, online / offline lectures, workshops and trainings. Our employees take part in all major IT meetups
• Career development – Review is conducted every 6 months, we monitor results and help improve performance
• Balance between work and personal life – ability to conveniently build your work schedule, take vacations and days off without a bunch of approvals and bureaucracy
• Health – health insurance compensation
• Office space – a cool office in Montenegro, with comfortable workplaces and lounge areas

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