Marketing Partner - Interim

Навыки

• B2B-продажи
• CRM-системы
• Google Tag Manager
• HR-процессы
• Лидерство
• Позиционирование и УТП
• Retention и отток

О компании и продукте

• The Marketing Partner (Spain) owns Spanish-market product positioning and messaging, leads local GTM execution for launches and initiatives, enables commercial teams (direct, inside, and partners), and strengthens performance through insight-led iteration.
• This is a highly cross-functional role for a strong communicator who combines strategic thinking with hands-on execution—and who can translate global direction into locally resonant narratives for Spanish SMBs.

Задачи

• Develop customer-backed positioning for each core product and feature in the Spanish market
• Build and maintain a simple, coherent Spanish messaging framework aligned to Teya’s overarching value proposition
• Partner closely with Product and Sales to ensure narrative consistency and clear differentiation across all touchpoints (web, sales scripts, onboarding comms, in-app, partner assets)
• Own the Spain GTM process end-to-end, from readiness and launch through to post-launch optimisation
• Align launch objectives, target segments, and success metrics across Product, Sales, Growth Marketing, and Partnerships
• Deliver clear launch plans so teams understand what’s launching, why it matters, and how to sell it in Spain
• Track adoption, activation, and commercial performance, feeding learnings into future launches
• Create high-quality sales enablement materials, including one-pagers, pitch decks, battlecards, objection handling, and demo scripts
• Support partner and ISV propositions and co-marketing assets with the Partnerships team, ensuring a consistent and persuasive product story
• Ensure messaging consistency across all sales channels
• Work with Brand and Growth Marketing to ensure campaigns, website content, CRM, and in-app messaging reinforce the product narrative for Spanish SMBs
• Coordinate launch communications across web, CRM, and in-app channels with strong tonal consistency and clarity
• Continuously test and refine messaging to improve conversion, activation, and retention
• Conduct ongoing market and competitive analysis to identify positioning shifts, pricing trends, and emerging opportunities
• Collect and synthesise merchant feedback from sales, onboarding, support, win/loss analysis, and partner insights
• Translate insights into actionable recommendations for Product and Commercial leadership
• WHAT GREAT LOOKS LIKE
• You turn complex product detail into simple, compelling stories that resonate with Spanish SMBs
• You build trust quickly across functions and drive alignment without heavy process
• You’re rigorous with data and creative with narrative
• You thrive in fast-paced environments with evolving priorities
• You think strategically and execute operationally, switching comfortably between both
• YOUR STORY

Требования

• 4+ years of experience in product marketing, GTM strategy, or a similar role (B2B, SaaS, and/or fintech preferred)
• Proven experience leading product launches and building structured GTM processes

Паспорт вакансии

История публикации

Откуда что взялось

Отмечено то, что вывели мы. Без пометки — значение назвал работодатель.

Почему на этом месте в выдаче

Порядок выдачи объявлен контрактом: свежесть решает между днями, полнота и зарплата — внутри дня.