Product Manager, Acquisition & Growth

Навыки

• A/B-тесты
• Agile
• Атрибуция
• B2B-продажи
• B2C-продажи
• Работа с бэклогом
• CI/CD

Задачи

• Web & landing page development – spec, prioritize, and ship pages optimized for paid traffic, SEO, and conversion across all markets
• Lead generation programs – build and iterate on funnels, freemium onboarding, referral flows, email capture mechanics, special seasonal projects etc
• In-app marketing surfaces – own upsell flows, promotional placements, and activation triggers across apps portfolio
• Internal marketing tooling – own and iterate on internal tools supporting the marketing team: UTM builder, URL shortener, admin interfaces, and similar productivity surfaces
• Release management – plan and track marketing-related releases in close collaboration with engineering and DevOps, manage QA cycles and rollout sequencing
• Analytics & performance – work with analysts to instrument tracking, and conduct regular reviews of funnel performance, conversion rates, and key acquisition metrics
• Company - Free VPN Planet
• Candidate location - Europe
• Salary 4000-4500 USD gross
• Contract type: B2B / contractor

Требования

• 5+ years in a product management, growth product, or technical project management role, ideally in a B2C SaaS or mobile app environment
• Strong project management skills coordinating end-to-end processes, proven experience shipping web and/or in-app features end-to-end – from a concept brief to QA to live
• Proven strong experience coordinating cross-functional teams including design, copywriting, development, QA, compliance, release control and sign-off procedures etc
• Working knowledge of how marketing tools integrate with product backends (e.g., attribution SDKs, analytics events, webhook-based triggers)
• Solid understanding of web architecture, frontend/backend, and HTML/CSS
• Understands privacy-by-design constraints for a VPN/privacy product: consent frameworks (GDPR, ePrivacy), tracking limitations, and boundaries on data collection
• Growth instrumentation must respect the company's privacy posture
• Working knowledge of CI/CD pipelines: deployment stages, staging vs. production environments, rollback procedures, and release sequencing
• Strong understanding of user motivation, user experience patterns, acquisition and conversion mechanics: landing page optimization, A/B testing, funnel analytics, marketing effectiveness metrics
• Data-driven mindset: experience using AI tools for workflow automation, and working with analytics dashboards as primary decision-making instruments
• Confident working in Agile environments: able to facilitate sprint planning, backlog grooming, sprint reviews, prioritization, and retrospectives as the product owner, hands-on experience with Kanban for managing continuous delivery workflows
• Experience writing and maintaining well-structured Product - Requirements Documents, user stories, and acceptance criteria
• Proven ability to run structured discovery: user research, competitive analysis, and problem validation before committing to solutions
• Fluent English and Russian

Условия

• Build personal AI agents using our premium infrastructure
• Absolute freedom to work from any location. (GMT+1– GMT+5)
• Internal R&D opportunities
• Paid time off and sick leave
• Direct impact on a massive, world-class B2C product
• A collaborative environment with some of the best minds
• Hardware upon completion of your probation
• Author: @DinkaR77

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