Senior Performance Marketing Manager, Paid Social
Навыки
- Атрибуция
- B2B-продажи
- Коммуникация
- CRM-системы
- Notion
- Ответственность за результат
- Контекстная реклама
Ещё 3
- Programmatic / DSP
- Ретаргетинг
- Роадмап
О компании и продукте
- Harvey is transforming how legal professionals work through AI. We're looking for a Senior Performance Marketing Manager, Paid Social to help unlock the next stage of growth across our paid media programs.
- You'll own and scale paid social as a key driver of pipeline, revenue, and market awareness—reaching legal decision-makers across law firms and corporate legal departments worldwide.
- This role sits at the intersection of strategy and execution. You'll develop audience strategies, launch and optimize full-funnel campaigns, partner closely with creative and content teams, and use data to uncover new growth opportunities. You'll own the roadmap and end-to-end execution while helping shape how paid social contributes to Harvey's broader growth strategy.
- We're looking for someone who thrives in fast-paced environments, embraces experimentation, and has a track record of turning paid media investments into measurable business outcomes.
Задачи
- Own and Scale Paid Social Growth
- Own end-to-end strategy, execution, and optimization of paid social campaigns across LinkedIn, Meta, and emerging social platforms, managing a significant budget to hit aggressive pipeline targets
- Build full-funnel programs that generate awareness, engagement, pipeline, and revenue across enterprise audiences
- Develop audience strategies leveraging first-party data, account-based targeting, lookalike modeling, and platform-native targeting capabilities
- Drive Experimentation and Performance
- Design and run experiments across creative, messaging, audiences, landing pages to identify scalable growth opportunities
- Continuously evaluate emerging channels, ad formats, audience targeting and platform capabilities to expand reach and improve efficiency
- Establish testing frameworks and best practices that improve campaign performance over time
- Partner Across the Business
- Collaborate closely with lifecycle marketing, content, and brand teams to ensure paid social campaigns are integrated into holistic customer journeys with consistent messaging
- Partner with design teams to develop compelling campaign concepts and provide performance-driven feedback on messaging and creative assets
- Work closely with Marketing Operations and Analytics teams to ensure accurate attribution, measurement, and reporting
- WHY HARVEY
- At Harvey, we’re transforming how legal and professional services operate
Требования
- 5–7+ years of experience managing paid social programs in B2B SaaS, with a strong focus on pipeline and revenue generation
- Deep expertise across LinkedIn, Meta, and YouTube advertising platforms
- Proven success scaling paid social programs while improving efficiency and business outcomes
- Strong analytical capabilities with experience using performance data to drive strategic decisions
- Experience building and executing campaigns targeting enterprise buyers with long and complex sales cycles
- Working knowledge of attribution, conversion tracking, CRM integrations, and marketing measurement frameworks
- Ability to operate both strategically and tactically—you can define the roadmap and execute the details
- Excellent communication skills and experience collaborating across marketing, operations, and sales teams
- By combining frontier agentic AI, an enterprise-grade platform, and deep domain expertise, we’re reshaping how critical knowledge work gets done for decades to come
- This is a rare chance to help build a generational company at a true inflection point
- We have strong product-market fit and world-class investor support
- We’re scaling fast and defining a new category in real time
- The work is ambitious, the bar is high, and the opportunity for growth — personal, professional, and financial — is unmatched
- Our team moves fast, takes ownership, and is deeply committed to the mission — operating with intensity, staying close to our customers, and pushing each other for excellence
- We live by three values: Decisiveness, Simplicity, and Job's Not Finished
Будет плюсом
- Experience managing seven-figure annual media budgets and scaling paid media programs in high-growth B2B SaaS companies
- Experience with CTV, Reddit, programmatic media, or other emerging paid acquisition channels
- Experience marketing to legal, professional services, or other enterprise audiences with complex buying cycles
- COMPENSATION
- DEPENDING ON YOUR LOCATION, AN APPLICANT PRIVACY NOTICE MAY APPLY TO YOU
- YOU CAN FIND ALL OF OUR APPLICANT PRIVACY NOTICES [HERE https://www.notion.so/harveyai/Harvey-Candidate-Privacy-Policies-319ac3fcdd7a803bb807d5094f249922]
- Harvey is an equal opportunity employer and does not discriminate on the basis of race, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition, or any other basis protected by law
- We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made by emailing accommodations@harvey.ai
Условия
- 136,000 - $204,000 USD
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