Head of Performance Marketing

Навыки

• AI-агенты
• Атрибуция
• CAC / CPA / CPL
• Лидерство
• Zapier / Make / n8n
• Контекстная реклама
• Programmatic / DSP

О компании и продукте

• Own the paid media engine at Teya — across Meta, TikTok, Google and other paid platforms — translating creative hypotheses, ICP intelligence and pricing offers into qualified merchant acquisition, with a strict payback discipline. You'll run paid performance, the lead-qualification engine that connects marketing to sales, and the paid media flights inside our hyperlocal engine across 9 European markets.

Задачи

• Paid media leadership
• Own the paid media engine across Meta, TikTok, Google and other paid platforms — pacing, channel mix, CPA accountability, daily kill discipline across 9 markets
• override with judgement when the data demands
• Make the call on scaling, killing, sequencing across markets. Agents flag
• you decide
• Manage platform and agency relationships, ensuring sharp briefs and clear performance bars
• Hyperlocal flights
• Run the paid media inside our hyperlocal engine alongside the VP — seasonal flights, multi-week density saturation in hospitality-dense cities, paired with field/inside sales saturation
• Layer the media mix per city: DOOH + programmatic display as the control layer
• local radio, print press, guerrilla activation, YouTube brand or billboards depending on market
• Pair with field/inside sales on saturation density — paired media + sales density is how SMB CAC is broken at scale
• Lead qualification & sales connection
• Own the lead-qualification engine: every inbound lead scored against the ICP, qualified routed to sales, unqualified routed to nurture
• This is the integration that connects our marketing motion to our sales motion
• Partner with Sales on capacity, handoffs, in-country pacing. Sales-marketing alignment lives in your pod
• Measurement & incrementality
• Use the org's attribution & incrementality stack as the source of truth on what's actually driving growth. Stop spending on what isn't
• Bring incrementality discipline to channel mix decisions — geo-lift, hold-out testing, MMM reads
• The Monthly Growth Council reads your reallocation recommendations
• Own the digital-side input into the payback discipline that gates every investment
• How you work — AI-first
• At Teya, we operate as an AI-first growth organisation: humans set strategy, judgement and merchant relationships
• AI agents handle volume, signal, drafts and orchestration. We're not hiring people who use AI to do the same things faster — we're hiring people who restructure how the work gets done
• What this means for your application
• Bring your stack

Условия

• Physical and mental health support through our partnership with GymPass giving free access to over 1,500 gyms in the UK, 1-1 therapy, meditation sessions, digital fitness and nutrition apps
• Our company offers extended and improved maternity and paternity leave choices, giving employees more flexibility and support
• Cycle-to-Work Scheme
• Health and Life Insurance
• Pension Scheme
• 25 days of Annual Leave (+ Bank Holidays)
• Office snacks every day
• Friendly, comfortable and informal office environment in Central London
• Teya is proud to be an equal opportunity employer
• We are committed to creating an inclusive environment where everyone regardless of race, ethnicity, gender identity or expression, sexual orientation, age, disability, religion, or background can thrive and do their best work
• We believe that a diverse team leads to better ideas, stronger outcomes, and a more supportive workplace for all
• If you require any reasonable adjustments at any stage of the recruitment process whether for interviews, assessments, or other parts of the application—we encourage you to let us know
• We are committed to ensuring that every candidate has a fair and accessible experience with us

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