Marketing Manager | B2B Tech Company

Навыки

• B2B-продажи
• Customer Success
• Лидерство
• Позиционирование и УТП

О компании и продукте

• We are looking for someone who can combine strategic thinking with hands-on execution. A professional who can define how the company is positioned in the market, ensure consistency of its messaging, and at the same time directly develop content and campaigns.
• This is not a role focused on managing agencies or large teams. It is a highly involved and hands-on position, responsible for building and evolving the brand, creating content, and managing the company's key communication channels.
• We are partnering with a growing international technology company looking to hire a Marketing Manager to lead its brand, communications, and content strategy.
• This is a newly created position offering a high level of autonomy and visibility within the organization, working closely with Executive Leadership, Product, Sales, and Technical teams.

Задачи

• Lead the company's brand and communications strategy
• Define and evolve positioning, key messages, and value proposition
• Ensure brand consistency across all channels and corporate materials
• Create and coordinate content for the website, LinkedIn, YouTube, sales presentations, customer success stories, and other marketing assets
• Translate complex technical concepts into clear and compelling messages for B2B audiences
• Analyze the performance of marketing initiatives and drive continuous improvement
• Coordinate participation in industry events, trade shows, and brand visibility activities
• Collaborate with Product, Sales, and Leadership teams to ensure communications are aligned with business objectives
• Profile We Are Looking For
• Senior profile with the ability to both define strategy and execute it
• Hands-on experience creating content and managing communication channels directly
• Excellent written communication and brand storytelling skills
• Ability to understand technical products or solutions and translate them into compelling customer value propositions
• Fluent or near-native professional English
• Self-sufficient, proactive, and confident identifying opportunities for improvement and leading initiatives independently

Требования

• Proven experience in Marketing, Brand, or Communications roles within B2B environments

Будет плюсом

• Experience within technology, software, SaaS, or digital solutions companies
• Track record of building or developing brands during growth stages
• Knowledge of audiovisual content production, design, or AI tools applied to marketing

Условия

• An international project within a highly innovative environment
• An attractive and competitive compensation package
• A position with significant autonomy and direct business impact
• Hybrid working model, with offices located in central Barcelona

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